GOOD DESIGN HALLMARK 2011

This distinction was granted to companies that have stood out for having promoted the design management for its strategic policy of continuous improvement through the application of creativity and for having taken the decision to add value to their products, trying to communicate to consumers and user the importance of incorporating design.

The evaluation criteria take into account the degree of product innovation, economic impact, performance and productivity by designing and implementing the commercial success of the proposal in the domestic and foreign markets, among others.